On the surface, it would appear as if Dragon Models has decided to call it quits in the face of the on-again, off-again Trump tariffs, escalating labor costs and higher oil prices. According to a blog post on Facebook made earlier today, it seems as though they will be shuttering their production facilities and instead offer its intellectual properties as digital downloads that can then be 3-D printed by the end-user. We’re not certain what they plan to charge for this service and whether or not this shift in philosophy and business strategy will be successful.
It was, perhaps, a matter of time before home-based 3-D technology was good enough and cost effective from the consumer’s standpoint before companies such as Dragon pulled up stakes and called it a day. Could other model makers follow suit? Almost certainly, if they feel as if there are enough inexpensive 3-D printers being adopted and whether or not end users feel comfortable printing out a model kit instead of buying one off the shelf. Needless to say, customers who prefer pre-assembled models are in for a rude awakening in the coming years unless there are firms willing to print out, decorate and sell IP-based properties for a decent profit to make it worth their while to shoulder the burden of this type of service. In any event, we’ll keep an eye on this developing story and its impact upon other model makers that we deal with.